Sales Success: Ten Reasons Winners Keep Winning, Aside from Skill
Sales Success: By Rosabeth Moss Kanter | August 1, 2012
Whether the game involves competing every four years in the Olympics or every day in a business, winning brings advantages that make it easier to keep winning.
To understand sustainable success, I compared perpetual winners with long-term losers in professional and amateur sports and then matched the findings to business case studies for my book Confidence. The sports were a comprehensive mix including women’s soccer, men’s and women’s college basketball, major league baseball, U.S. football, international cricket, and North American ice hockey.
I found that winners gain ten important advantages as a result of victory — and that smart leaders can cultivate and build on these advantages to make the next success possible.
1. Good mood.
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