Sales Training: Pfizer: Moving Product Sales Training Online

Sales Training – Pfizer: Moving Products Sales Training Online, By Michelle Eggleston, Training Industry Quarterly, Fall 2011

Innovation creates better and more effective processes. At Pfizer, innovation extends beyond the research and product sectors, but has flowed into the business of learning to push product sales training out of the “dark ages” of the classroom and into the virtual training world. When selecting delivery methodologies, it’s important to see where it is the right choice without degrading any of the metrics. In this article from the Fall 2011 issue of Training Industry Quarterly e-magazine, we’ll explore how a blended approach to training can meet the training needs of the employees as well as the business.

http://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2011fall/index.php?startid=37

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